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Hyundai Motor’s Easy Life to set up farm community to help senile elderly

2018.10.17 14:04:20 | 2018.10.17 14:18:48
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[Photo provided by Hyundai Motor Co.]

[Photo provided by Hyundai Motor Co.]

South Korea’s Hyundai Motor Co. will establish a self-sufficient farm community for people suffering dementia, their families, and caregivers through its social enterprise Easy Life.

The country’s leading automaker announced Tuesday that it broke ground for Easy Life Healing Farm in Busan, southern port city. The 2,314-square-meter facility that is scheduled to be completed by next month will be equipped with a farming experience center, herb farm and orchard. The company plans to hire about 30 women who have their careers cut short due to child care by 2022 to run various programs such as preventing dementia through gardening and planting, improving cognitive functions of older people and emotional therapy for caregivers.

Hyundai Motor has been operating Easy Life since 2010 to fulfill its corporate social responsibility of enhancing welfare programs for senior citizens and helping women on career breaks to return to work. Easy Life runs 10 nursing homes across the country to conduct elderly care programs and provide domiciliary care services. It received a presidential citation in 2012 and 2016 as it created jobs for 750 women and offered services for about 1 million people over the past eight years.

By Lee Seung-hoon and Choi Mira

[ⓒ Pulse by Maeil Business News Korea & mk.co.kr, All rights reserved]



  • Seoul Fri 16 November 2018
  • FRI


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