Two more foreign names will likely join the 10,000-sales club in Korea amid unfazed popularity of foreign cars.
Nine foreign car brands are very likely to join the "10,000-unit sales club" this year, up from seven last year, according to Korea Automobile Importers and Distributors Association (KAIDA). The 10,000-car club is regarded as a yardstick of a foreign automaker`s stable revenue generation after a successful entry into the South Korean market.
In January-October period, six foreign marquees - Mercedes-Benz, BMW, Toyota, Volkswagen, Land Rover and Audi - already sold more than 10,000 vehicles in Korea. Mercedes-Benz and BMW, the two stalwarts in the imported car market, sold 57,117 units and 45,093 units, respectively, in the first 10 months. Both have remained in the 10,000-unit sales club since 2010. Toyota and Land Rover sold 13,268 units and 10,356 units, respectively. Volkswagen and Audi sold 12,294 units and 11,261 units, respectively, during the 10-month period, recovering their past position fast after they returned to the Korean market following a two-year business suspension due to the emissions scandal. Ford and Lexus are approaching to make the cut as they sold 9,880 unit and 9,870 units, respectively, in the above mentioned period. MINI is likely to join the 10,000-car club this year for the first time as its sales stood at 7,986 units in the first 10 months.
By Han Ye-kyung and Minu Kim
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